The program is supported by an extensive marketing campaign including five promotionally-priced reprint Specials which are rush solicited below.
The marketing campaign includes:
Five “AFTER WATCHMEN, WHAT’S NEXT?” Specials featuring a cover price of just $1.00:
• SAGA OF THE SWAMP THING #21 SPECIAL EDITION
• TRANSMETROPOLITAN #1 SPECIAL EDITION
• PLANETARY #1 SPECIAL EDITION
• PREACHER #1 SPECIAL
• IDENTITY CRISIS #1 SPECIAL
Please see below for more information on these Specials.
Print:
• 32-page booklet to be given away at conventions, comics shops and book stores
• House ads in the DC Universe, Vertigo and WildStorm titles
• Editorial page promotions in Vertigo: On the Ledge, DC Nation and WildStorm Stormfront columns
• Trade ads
Online:
• E-mail Blasts
• National Consumer Online Banner Advertising Campaign
• Retailer Tools on DC Comics retailer page on diamondcomics.com
• Checklist, Header Card, Shelf Talker and Bag Slick
• Bag Stuffer for DC Retailer page for Direct Market retailers
Social Networking:
• AFTER WATCHMEN, WHAT’S NEXT? MySpace Group
• AFTER WATCHMEN, WHAT’S NEXT? Facebook Group
Conventions:
• Ad pages in Convention Program Guides
• 32-page Booklet distribution at DC booth
• Bookmark distribution at DC booth
DCCOMICS.COM:
• Website at www.readwatchmen.com
• Showcase titles on the homepages of DC, WildStorm and Vertigo throughout February, March and April to capture new WATCHMEN readers
• Articles on DC, Vertigo and WildStorm homepages
Co-op:
• Co-op Movie Slide
• Co-op Ad Slick
DC COMICS RUSH SOLICITS FIVE “AFTER WATCHMEN, WHAT’S NEXT?” SPECIALS
Tying into the new “After Watchmen, What’s Next?” program, DC rush solicits five key titles priced at just $1.00 each!
These titles will arrive in stores weekly beginning March 11, and prominently feature the “After Watchmen, What’s Next?” branding and trade dress. Each is offered to all Diamond retailers at a special “C” discount code of 60% off.
Retailers may order these issues by contacting their Diamond Customer Service Representative or DC Sales Representative, or by email at reorders@diamondcomics.com.
The “AFTER WATCHMEN, WHAT’S NEXT?” Specials are:
SAGA OF THE SWAMP THING #21 SPECIAL EDITION (JAN098009)
Written by Alan Moore
Art by Stephen Bissette & John Totleben
Cover by Tom Yeates
On sale March 11; 32 pg, FC, $1.00 US • MATURE READERS
Final Order Cutoff date: February 19
TRANSMETROPOLITAN #1 SPECIAL EDITION (JAN098010)
Written by Warren Ellis
Art by Darick Robertson & Jerome K. Moore
Cover by Geof Darrow
On sale March 18; 32 pg, FC, $1.00 US • MATURE READERS
Final Order Cutoff date: February 26
PLANETARY #1 SPECIAL EDITION (JAN098011)
Written by Warren Ellis
Art and cover by John Cassaday
On sale March 25; 32 pg, FC, $1.00 US
Final Order Cutoff date: March 5
PREACHER #1 SPECIAL EDITION (JAN098012)
Written by Garth Ennis
Art by Steve Dillon
Cover by Glenn Fabry
On sale April 1; 48 pg, FC, $1.00 US • MATURE READERS
Final Order Cutoff date: March 12
IDENTITY CRISIS #1 SPECIAL EDITION (JAN098013)
Written by Brad Meltzer
Art by Rags Morales & Michael Bair
Cover by Michael Turner
On sale April 8; 48 pg, FC, $1.00 US
Final Order Cutoff date: March 19
Après deux volets ayant conquis le box-office sans pour autant séduire la critique, Venom :…
Hasard du calendrier, Christopher Reeve fait l'objet de deux documentaires en ce mois d'octobre. Le…
Le documentaire Super/Man : L'Histoire de Christopher Reeve plonge au cœur de la vie de…
Pour bien commencer la semaine, Marvel Studios nous présentent les premières images de Thunderbolts*, prévu…
La série The Penguin s’inscrit dans l’univers sombre et corrompu du Gotham City, mis en…
Qui l'aurait cru ? La sorcière Agatha Harkness, ennemie de la Sorcière Rouge dans la…