DC Comics & Sierra Entertainment To Publish Comic Series Based on Prototype

[ENGLISH] DC Comics and Sierra Entertainment Ink Deal To Create an All-New Comic Book Series Based on PROTOTYPE™ – One of the Most Anticipated Video Games of 2008 – New York, NY – April 15, 2008 – DC Comics, the largest English language comic book publisher in the world, and Sierra Entertainment – a division of Vivendi Games, today announced plans to publish an all-new comic book series based on the eagerly anticipated and already highly acclaimed open-world/action video game PROTOTYPE™.  The series is set to debut this August via DC’s WildStorm imprint, and the addition of such unique, original IP video games like PROTOTYPE is sure to increase their successful line of best-selling comics based on licensed properties.  Further details surrounding the new comic book series will be announced later this year.

PROTOTYPE puts gamers in control of Alex Mercer – a genetically mutated shape-shifter with no memory of his past hell-bent on solving the mystery of his existence – as he tears through a densely populated New York City moving with Parkour-style fluidity and consuming anybody that gets in his way…assuming their physical identity, memories and abilities.  Fueled by a three way war between Alex, the military and its elite Blackwatch division, and a viral outbreak known as the Infected, players will venture deep into a dark conspiracy 40 years in the making.

“PROTOTYPE is all about shape-shifting action, and we’re using that key element to redefine the open-world game space,” said Al Simone, Sr. VP of Global Marketing, Sierra Entertainment.  “Another key feature setting PROTOTYPE apart from other open-world games is its incredibly deep, conspiracy-based back-story, and by joining forces with the largest comic book publisher in the world – DC Comics – we can bring this new anti-hero and his tale to an even wider audience of comics fans and gamers alike.”

“We’re blown away with what Sierra and developer Radical Entertainment have shown us of PROTOTYPE, and know with absolute certainty that this will make for a terrific comic book,” said Hank Kanalz, VP & General Manager, WildStorm.  “PROTOTYPE’s back-story, visuals and gameplay are stunning, and we have every intention of bringing those core pillars to our book because this is a great opportunity to expand on the world they’ve created, and build something new and interesting for comics fans.”

PROTOTYPE delivers a fresh take on open-world games, with key features separating the game from the rest of the pack, including the anti-hero main character Alex Mercer and his deadly shape-shifting abilities, a stunning representation of New York City circa 2008 as the backdrop, and ‘Deceive or Destroy’ gameplay allowing players the choice to either blend in with the population or fully unleash Alex’s deadly powers.  With Radical Entertainment behind the wheel using their innovative ‘Titanium’ game engine, and touting a catalog of successful titles including the highly acclaimed The Incredible Hulk:  Ultimate Destruction, Simpsons Hit & Run and others, PROTOTYPE is aligned to be the ground-breaking open-world/action experience gamers have been waiting for.

PROTOTYPE is planned to release this fall for next-gen console systems and the PC, and is currently rated “RP” (Rating Pending) by the ESRB.  For more information on PROTOTYPE, be sure to visit the official game website located at www.prototypegame.com.

ABOUT SIERRA ENTERTAINMENT
Sierra Entertainment (www.sierra.com), a global division of Vivendi Games, creates and publishes innovative, high-quality interactive entertainment for videogame systems, handheld gaming devices and personal computers.  Sierra Entertainment features a portfolio of titles based on original IP and popular licenses from industry-leading content partners, including F.E.A.R.®, Crash Bandicoot®, Spyro The Dragon®, Scarface™ and Ice Age™.  Sierra Entertainment has four integrated internal studios providing creative talents and development capabilities across multiple gaming genres:  Radical Entertainment in Vancouver, B.C; High Moon Studios in San Diego, CA; Massive Entertainment in Malmo, Sweden; and Swordfish Studios in Birmingham and Manchester, England.

ABOUT RADICAL ENTERTAINMENT
Radical is one of North America’s largest game developers. With more than a decade of hit titles, including Simpsons Hit & Run, Hulk – Ultimate Destruction, Scarface: The World Is Yours and the soon to be released PROTOTYPE, the commitment to our partners and our players continues to set us apart.  We treat a property with the reverence it deserves and gamers demand.  In our 70,000-square-foot Vancouver facility Radical brings the talent, tools and technology together to create entertainment that captures the world’s imagination.  Radical, owned by Vivendi Games, is continually ranked as one of the best places to work in B.C, according to BC Business magazine and Watson Wyatt.  In 2006, 2007 and 2008 MediaCorp Canada ranked Radical as Top 100 Canadian Employer, Top 10 Canadian Employer for Young People, and Top 20 B.C. Employer. For more information, please visit www.radical.ca .

ABOUT DC COMICS:

DC Comics, a Warner Bros. Entertainment Company, is the largest English-language publisher of comics in the world and home to such iconic characters as Superman, Batman, Wonder Woman and the Sandman. These DC super heroes and others have starred in comic books, movies, television series (both animated and live-action) and cyberspace, thrilling audiences of all ages for generations. DC Comics’ Web site is located at www.dccomics.com